Our REVIEW TOPICS
What is included in our reviews? What are we auditing?
Operational Efficiency
Data Quality & Set Up, Account Administration, Security and Compliance,
Billing & Usage
Tracking
Revenue Attribution, Behavioural Tracking, Revenue Impact, Tracking parameters such as UTM Tagging
Accessibility Review, Display Testing (e.g. Dark mode display), Template Design Review, Performance Review & Benchmarking
Data
Susbcriber Management (e.g. Duplications), Database Growth, First Party Data, Engagement Metrics and Benchmarking
Channels
Channel Orchestration & Omnichannel Readiness (e.g. SMS, Web channel, Digital Ads, Web Push & In-App Push)Customer Lifecycle
Customer Acquisition, Customer Conversion (e.g. Win-back rate) and Retention, Customer Lifecylce Metrics & Benchmarking
Personalization & AI Readyness
Personalisation and Segmentation (e.g. Dynamic Content), Content Automation, AI Readiness
Reviews available for the following platforms
We partner with most of the platforms below. If the platform that you are acurrently using is not listed, please contact our experts.
Emarsys: Omnichannel Customer Engagement-Plattform*
Bloomreach: E-commerce Personalization Powered by AI*
Customer Data Platform Accumulate data from remote sources and create a single source of truth*
Marketing Automation for Email Marketing, SMS & CDP
Customer.io is a customer engagement platform designed for creating data-driven campaigns that reach people across all messaging channels at the right time.
Customer experience platform for marketers
Brevo is more than an email marketing platform. Build customer relationships across email, SMS, chat, and more.*
Email marketing and automation platform
Email Marketing, Automation, and CRM
* companies are hosting their data within the EU for GDPR compliance for EU clients.
Why Choose Our Review Packages?
Comprehensive Evaluation
Expert Guidance
Benefit from the expertise of our team of CRM experts. Our team offers guidance and strategies honed through industry experience.
Actionable Insights
Future-Proof Your Strategy
With a strategic roadmap in hand, supercharge your CRM strategy and stay ahead in of your competition. Unlock the full potential of your customer engagement efforts with the 360 Account Review.